FOR IMMEDIATE RELEASE
Dope Coffee Company and Clejan, The Trap Violinist, Unite to Launch “Trapeau Arabica” Blend
Atlanta, GA – December 8, 2024 – Dope Coffee Company, the hip-hop-infused specialty coffee brand at the forefront of cultural innovation, announces a transformative new partnership with Clejan, The Trap Violinist. Their collaboration brings forth “Trapeau Arabica,” a limited-edition blend that melds premium coffee with the rich, genre-defying artistry of one of Atlanta’s most dynamic musicians.
A Meeting of Minds and Missions
The journey to “Trapeau Arabica” began with a single phone call. Shortly after Clejan’s performance at a local festival, Michael Loyd—CEO of Dope Coffee Company—reached out, intrigued by the violinist’s ability to fuse classical tradition with contemporary hip-hop rhythms. What started as a casual conversation about creative influences, artistic authenticity, and community uplift quickly morphed into a shared vision. Within minutes, the idea of a custom coffee blend emerged, reflecting their common desire to break barriers and cultivate meaningful cultural exchange.
A Blend That Tells a Story
“Trapeau Arabica” is a 100% Arabica medium roast sourced from select high-altitude regions renowned for producing complex, high-quality beans. Its nuanced flavor profile—caramel sweetness, bright citrus, and subtle chocolate depth—reflects the synergy born in that initial call. As Clejan’s violin sways seamlessly between classical technique and hip-hop beats, this coffee challenges the palate to appreciate nuance, tradition, and bold experimentation, all in one cup.
About Clejan, The Trap Violinist
Raised in Atlanta, Clejan (Zac Clejan) began training on the violin at the age of three. Over time, he transcended the boundaries of classical performance, blending it with the pulse of hip-hop and the energy of contemporary culture. His performances, which often go viral, bring forth an audacious, genre-defying sound that resonates with a broad and diverse audience. The authenticity and daring innovation he expressed during that first call with Dope Coffee embody the very essence of this collaboration.
About Dope Coffee Company
Founded by Michael and Michelle Loyd, Dope Coffee Company stands at the intersection of coffee, culture, and community. Based in Atlanta, the company’s South DeKalb headquarters—complete with a tasting room and recording studio—serves as a launchpad for culinary innovation, cultural programming, and creative collaborations. “Trapeau Arabica” now joins Dope Coffee’s portfolio as a testament to their mission: bringing visionary artists, thinkers, and entrepreneurs together to spark meaningful cultural dialogues.
Product Availability & Pre-Order Details
“Trapeau Arabica” is available for pre-order now at Dope Coffee’s Official Website. Orders will begin shipping on February 1, 2025. With limited quantities available, customers are encouraged to reserve their bags early.
Media Contact
For press inquiries, please contact:
press@realdope.coffee
Clejan’s Contact Information
For more information on Clejan, The Trap Violinist, or to inquire about interviews and appearances:
info@clejan.com
www.clejan.com